You open social media for a quick check and suddenly realize two hours have vanished. Sound familiar? This isn't about lacking willpower—cutting-edge behavioral economics research reveals that these platforms are strategically designed to exploit how our brains actually work, creating an addictive cycle we never consciously chose to enter.

Do your homework! How many times have you said this, only to watch your child completely ignore you? If you're a parent struggling to motivate your child to study, you're not alone.

You open social media for a quick check and suddenly realize two hours have vanished. Sound familiar? This isn't about lacking willpower—cutting-edge behavioral economics research reveals that these platforms are strategically designed to exploit how our brains actually work, creating an addictive cycle we never consciously chose to enter.

Do your homework! How many times have you said this, only to watch your child completely ignore you? If you're a parent struggling to motivate your child to study, you're not alone.